2012 January 16 Monday
McDonalds Bigger In Europe Than US

You might think the United States is junk food center of the world and that Europeans have more sophisticated tastes. Yet McDonalds only gets 34% of its revenues from the United States and 40% from Europe.

Maybe the other US fast food giants aren't as big over in Europe and so McDonalds faces less face food competition over there. Still, I did not expect Mickey D's to be bigger in Europe. Do the least educated (using a euphemism here kiddies) in Europe have more money to spend on junk food than the least educated in America?

Share |      By Randall Parker at 2012 January 16 02:07 PM  Culture Compared

bbartlog said at January 16, 2012 4:05 PM:

McDonald's isn't (or at least wasn't, 15 years back when I traveled there) a particularly low-budget option in Europe. Though it *was* one of the few places in Italy where you could use the restroom even if you weren't making a purchase.

Check It Out said at January 16, 2012 6:47 PM:

Europeans do have more sophisticated tastes by far. Still the media bombardment is restless and really drills into the heads of kids and teenagers.

Matra said at January 16, 2012 10:58 PM:

Maybe the other US fast food giants aren't as big over in Europe and so McDonalds faces less face food competition over there.

KFC, BK, KFC, and Subway seem just as big in Europe yet there are plenty of local places that serve fast food. However, generally speaking the local joints in Europe are more likely to be family-owned and operated kebab houses/pizzerias/chippys etc with fewer operating hours per week than their North America equivalents or their US chain restaurant competitors.

solaris said at January 17, 2012 8:32 AM:

Not sure where you get the idea that McDonalds is patronized by the "least educated".

Lono said at January 17, 2012 12:33 PM:


Because you have to be a total dumbass to voluntarily eat there. I'll admit - sometimes I am a dumbass.

faruq said at January 17, 2012 5:59 PM:

at least when we're part of Eurabia we will be fat and satiated. not like the poor folks of the france revo,forced to eat shitty cake by mdmse antoinette. randall, is a triple mcbeef (halal of cource) burger,folled by 6 vanilla milkshakes adequate for you?

Kentucky said at January 18, 2012 7:59 AM:

Why is the faruq troll not banned?

solaris said at January 18, 2012 11:12 AM:

>"Because you have to be a total dumbass to voluntarily eat there. I'll admit - sometimes I am a dumbass."

You and something like 95% of the population. But the eat-fast-food/never-eat-fast-food divide is not one based on intelligence.

Wolf-Dog said at January 18, 2012 6:10 PM:

Actually the new economic depression in Europe is making the cheap food of McDonalds look like a luxury. This might be one of the reason a lot of outgoing people are choosing McDonalds in the world.

Randall Parker said at January 18, 2012 7:00 PM:


On principle I tend to avoid food prepared according to religious requirements. I don't want to subsidize irrationality.


I did just delete a whole thread on FuturePundit on his account. But sometimes he's not so bad. I suspect he's going thru a more depressed phase. If memory serves he suffers from clinical depression.


I would be very surprised if the 130+ IQ types eat as much of their diet at fast food places as the 90 IQ folks.


A waitress friend of mine keeps telling me that business at her beer joint has been booming since the 2008 financial crisis. At least in Santa Barbara a lot of people appear to have moved down to relatively cheaper restaurants. So they go to a place that makes its own beer in order to feel special about it (admittedly the beer is quite good). They can't afford $60/head meals any more. A place that used to boom and sold $90 steak meals went out of business in SB in the aftermath of the crisis.

McNeil said at January 19, 2012 3:39 PM:

Some people don't care about what they stuff into their digestive tube. I think it's more than just IQ, it's about evolution. Maybe some human groups are already slowly splitting into a more evolved species as we speak.

So who can really blame these trash-eaters. A dog that eats shit will continue to do so no matter if you break its snout.

Peter said at January 19, 2012 7:02 PM:

Doesn't McDonalds in Europe offer some healthy and vegetarian options not on the menu in the US?

Faruq said at January 20, 2012 10:39 AM:

it's not a depressed phase, its coz i just moved from one cultural welthstang (world-view);europe to another very different one; uncle SAM.
It's a little known fact that ppl who move from one country,say, norway to another,say germany have a MASSIVELY higher level of psychiatric problems. even if the move is from and to a country of similar culture,such as say the UK and the US. (google if,if you dont beleive me).
But having said all that my posts have always been a little weird. when i post it's my intention to make God laugh. if all you little folk,Randall included gets a chuckle, thats an added bonus. whcih reminds me, is there anyone famous reading my futurepundit posts? if so,care to give a clue to your ID?
O famous person, care to meet me in Los angeles for dinner and possibly sex? sorry, i'm a celebrity whore.
failing any a-list stars, i'd settle for meeting randall for coffee.

Faruq said at January 20, 2012 1:22 PM:

it would be kind of cool if richard gere was reading this blog. please reveal yourself if you are.
Or if elvis was still alive a la national enquirer and was after having had plastic surgery relaxing in an apartment overlooking the gul caost and radoing futurepundit on his laptop.
failing an a list star i'd settle for Randall Parker taking me for a burger and then a 3d movie later. Randall, how many nautu\ical miles are you from 90201,LA? bring your girl along to dinner if you want.

faruq said at January 20, 2012 1:23 PM:

also, i forgot, which is the best anti-depressant for anhedonia? ie which one produces most euphoria. see you again soon folks.

Randall Parker said at January 20, 2012 7:34 PM:

Faruq, I'm no longer living in SoCal. Sorry, you showed up too late. I'll let you know if I'm ever down that way.

Faruq said at January 28, 2012 1:53 PM:

Come on chaps, you're missing a GOLDEN OPPORTUNITY TO ROYALLY FUCK MY ALREADY FUCKED UP BRAIN: instead of giving me advice on what type of antidperessant I wanted for most pleasure/euphoria, you could have recommended me some shitty anti-psychotic like Haldol,thereby permanently frying my brain! thereby removing my annoying posts from futurepundit for all ETERNITY!
Randall when we meet: i can eat anything buy pork. even though I'm no longer technically a muslim,theres something very wrong with eating pork. cant put it into words. (any other atheists have issues with eating pork? oddly most lapsed jews i know have no trouble eating it)!
Adios amigos.

Randall Parker said at January 29, 2012 7:41 PM:


If you seriously want to try drugs for your mental problems I think I know a guy in LA who can recommend the best psychiatrist for figuring out the ideal drug regimen. Let me know if you are interested.

PJ Ray said at January 30, 2012 11:39 AM:

I can also go for lunch with yo'll dudes. I'm an agnostic and I can eat pork, poultry, dairy, beef, seafood. Just no mayo or human blood, please. Not even even if it's Christ's; yuk!

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